Motorcycling was also a field of interest for Teka. The brand has sponsored sports since 1975 and expanded its sponsorship to motorcycling competitions and teams at the beginning of the new century. Teka focused on motocross and Moto2—an intermediate category in the World Championship and one of the most important competitions, featuring 765cc motorcycles. AGR was the team that proudly displayed the brand logo in this last competition.
Teka’s FIM Motocross World Championship
Teka started his adventure into the world of motorcycling in 2008 with the sponsorship of the Suzuki motocross team. They became one of the most honoured teams that year. In this way, the brand decided to lend its support, extending its close collaboration with sports. But this step into motocross also proved to be an excellent way to introduce the mark to the public in Northern European countries since Teka was already well-known in Germany, Portugal, or Spain. At that time, the Teka Suzuki WMX1 teams included names like Steve Ramon and Ken de Dycker. Both climbed the podium as second and third in the World Motocross Championship that year.
Shortly after, Teka began other of their sponsorship-decisive moves. In 2009 and 2010, the brand became one of the main sponsors in the FIM Motocross World Championship in the MX1 and MX2 categories. The well-known international competition had a significant number of followers worldwide, making it a perfect showcase for sports and sponsor brands, especially in Central and Northern Europe. The competition takes place in different countries and has wide TV coverage, making motocross one of the most exciting sports to watch.
Teka enters Moto2 in 2012 through AGR Team
Teka joined the Moto2 premier competition by sponsoring AGR (Arguiñano and Ginés Racing Team), owned by Karlos Arguiñano. Born out of a passion for motorcycling, Ginés Guirado, a mechanic for more than 20 years of pilots like Jorge Martínez “Aspar” or Ángel Nieto, joined forces with Karlos Arguiñano, a chef from the Basque country. Together, they focused on finding young talents for the team with a promising future. In 2012, AGR successfully started its road to the best competitions and reached the Moto2 category of the Motorcycle World Championship with Teka’s sponsorship. The rider Ricky Cardús qualified for the World Championship with the AGR Team.
Teka’s intense and close relationship with sports during those years is evidence of the brand’s commitment. Teka has supported new teams and young talents in different sports disciplines to move together towards top competitions.