Teka has a history of more than 90 years, since the beginning of its activity manufacturing agricultural machinery, until now, becoming one of the most important appliances brand around the world.
Teka history began in 1924, when Karl Thielman founded an agricultural machinery company in Germany, and focused on this sector for the first years.
Shortly after, he began to work in stainless steel, an essential step forward in the history of the corporation.
In 1957, Helmut Klein joined the company as a partner. It was then when Teka was created as a trade mark, with the initials of both of their founders, Thielmann & Klein.
From then on, products under Teka name began to be sold. In the early days Teka just manufactured sinks. During the following years, the success of the products gave Teka the chance to expand their catalogue and to manufacture cookers, ovens and hoods.
In 1964, Teka set up in Spain and began a large international expansion in the following years, first in Europe and in the rest of the continents afterwards. All along this period the range of products grew and achieved worldwide regognition, thanks to their design and high-quality products for kitchens and bathrooms.
From the 70s, the great success of the brand in the European markets where it was present, made it begin an extensive expansion at international level. First in the rest of European markets and later in America, Asia, Africa and Middle East.
During this period, the brand turned into one of the biggest sport sponsors worldwide, sponsoring Real Madrid football club and basketball club, owning a handball club, starting a cyclist team, being part of the Paris-Dakar rally and even in the Winter Olympic Games.
2016 – 2020
In 2016, Teka launched the Wish range in all its electrical appliances, which represents the largest investment by the company in its history, renewing all its factories and designs.
In 2018, Teka presents its new brand positioning and slogan, “Where life is cooked”. For this reason, it carries out the largest advertising campaign in its history, for which it makes a two-minute short film directed by the Goya-nominated director Marina Seresesky, and with music by Oscar winner Glen Hansard. To develop this campaign, he collaborates with the Alzheimer Spain Foundation. The campaign video received more than 13 million views in the first month, becoming a milestone in its sector and the third most viewed campaign of the year in Spain.
In 2019, Teka updates its logo to complete the change in its brand image, after the new slogan and new positioning.
Teka launches its new design concept: Infinity Design. Under the claim “Everyone deserves a great design”, the brand presents its new design project, with which it will democratize good design to bring it to all homes.
In 2020, Teka begins to sponsor and collaborate with different art museums around the world. These include the Thyssen-Bornemisza Museum in Madrid, the Museum of Modern Art in Buenos Aires (MAMBA), the European Museum of Modern Art (MEAM) or the Franz Mayer Museum in Mexico City.
In 2023, Teka launches Infinity|G1, an exclusive edition of home appliances designed by Giugiaro ItalDesign Giugiaro, the prestigious Italian studio recognized worldwide for having designed cars for brands such as Ferrari, Lamborghini, Audi and Volkswagen.